This course covers the strategy, design, planning and delivery of smooth and professional events, from the essentials of preparation to the realities of delivery and troubleshooting under pressure. You will learn hands-on skills and tricks of the trade from veteran event managers, based on a how-to approach and practical checklists You will gain the skills and knowledge to consistently organise professional and slick media and non-media events. After this course you will be able to: • Create a strong concept and strategy for an event • Choose the most appropriate format, scale, venue and identity for an event • Design an engaging programme of content for your event • Plan and prepare all aspects of event logistics