11 Jumada I 1444 - 4 December 2022
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Eye of Riyadh

SFA Managing Director takes part in Peace and Sport International Forum in Monaco
Sports | Sunday 4 December, 2022 8:00 am
The Saudi Sports for All Federation (SFA) has underlined the importance of empowering more women across the Kingdom to take part in daily sports and physical activities. Attending the 2022 Peace and Sport International Forum, SFA Managing Director, Shaima Saleh Al-Husseini, reiterated the...
FIFA Win A Big Boost to Brand Saudi Arabia
Sports | Friday 2 December, 2022 1:14 pm
Abdulrahman Inayat* Co-Founder and Director of Multiple Award-Winning Independent Marketing Communications Consultancy Agency W7WorldwideThe euphoric win pulled off by Saudi Arabia by beating Argentina 2-1, will go down in the history of both Saudi football and FIFA World Cup itself. It has...
The ‘King” is back! Tyson Fury v Derek Chisora III streaming live and exclusively throughout MENA on STARZPLAY Sports
Sports | Tuesday 29 November, 2022 3:54 pm
Boxing fans are in for treat this weekend as two World Heavyweight title fights come to the Tottenham Hotspur Stadium, London, streaming live exclusively on STARZPLAY Sports on Saturday December 3rd at 9pm KSA | 10pm UAE.  Tyson ‘The Gypsy King ‘ Fury returns to the ring to take on...
RnB Megastar, Jason Derulo, set to dazzle the ILT20 Opening Ceremony at Dubai’s ‘Ring of Fire’
Sports | Monday 28 November, 2022 5:21 pm
Derulo will perform in the ILT20 opening ceremony alongside Indian rapper BadshahOpening Ceremony to take place at Dubai International Stadium and act as the lead-in to the much-anticipated tournament openerThe franchise-style tournament - International League T20 - boasting of six teams & 34...
A Partnership agreement between Abu Dhabi Sports Council (ADSC) and Cheil Middle East & Africa
Sports | Monday 28 November, 2022 4:43 pm
Aiming to attract more partnerships for global and local communities’ tournaments The Abu Dhabi Sports Council (ADSC) announced the signing of a partnership agreement with Cheil Middle East & Africa – one of Samsung Global Group's companies – with the main objective of...
Sports | Monday 28 November, 2022 4:34 pm
The novel partnership will allow customers to get a well-rounded insurance plan and a 1-year gym membership Wellx customers can also save up to 20% on annual gym membership feesFulfilment of all physical and wellness activities will be incentivized – both at an individual level as well as...
SFA participates in Peace and Sport International Forum 2022 to showcase Saudi Arabia’s community sports initiatives
Sports | Monday 28 November, 2022 4:05 pm
SFA has announced its participation in the 2022 Peace and Sport International ForumThe Federation will be represented at the event by SFA President HRH Prince Khaled bin Al-Waleed bin Talal Al Saud and SFA Managing Director Shaima bint Saleh Al-HusseiniThe event, which will be held in Monaco, aims...
Saudi Sports for All Federation signs MoU with Arab Open University to promote a sports culture in the Kingdom
Sports | Sunday 27 November, 2022 1:48 pm
MoU aims to implement programs and activities that promote a sports culture among studentsSFA to use AOU's sports facilities to implement sports capacity development initiatives and community sports eventsSFA and AOU to cooperate in fields of research, studies, data, and statisticsThe Saudi Sports...
SFA calls on Saudi sports community to take on Tough Mudder challenge
Sports | Thursday 24 November, 2022 2:38 pm
SFA introduced the ultimate mud and obstacle course to the Kingdom Event will take place on 25th November 2022, at the Dirab Golf & Country Club The Saudi Sports for All Federation (SFA) has invited people across the country to take on Tough Mudder: the ultimate mud and obstacle...
Takatof and Sanid Volunteers’ contribution plays a vital part  in rewriting the Formula 1 success story
Sports | Wednesday 23 November, 2022 12:19 pm
His Excellency Ahmed Taleb Al Shamsi: “We express our pride in contributing to the success story of the Formula 1 race since 2009, through the presence of a group of proficient volunteers who have played a fundamental role in this journey."Emirates Foundation has lauded the contribution of...