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Eye of Riyadh
Eye of Riyadh
Beauty & Style | Sunday 22 March, 2015 1:26 pm |
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The curious case of the fashion sneaker


Sneakers have long been a taboo for the fashion elite. However, in recent seasons, these trusty weekend staples are becoming increasingly commonplace, due to their clean lines, sporty appeal and unbeatable comfort.
ECCO’s new sneaker designs for Spring 2015 follow a relaxed, natural simplicity that is characteristically Scandinavian. Crafting premium leathers and materials into the classic sneaker profile with high attention to detail, ECCO creates a collection of earth-toned high-tops that will grow more character the more they are worn.
Evoking a sense of immediate comfort, rich, supple suedes and leathers are coupled with soft nude colours for women, along with cognac and dusted hues for men.
“This sneaker will achieve more character as you wear it. We chose camel leather, which contributes to the casual, Scandinavian, laid-back look that appeals to everyone,” ECCO Lead Designer Niki Tæstensen commented.
About ECCO

ECCO, a world-leading brand of shoes combining style and comfort, has built its success on uncompromising quality, innovative technology and the design philosophy, “the shoe must follow the foot”. ECCO is the only major shoe manufacturer to own and manage every step of the shoemaking process, and its employees are the life force behind its products, designing, developing, producing, and taking responsibility for every detail. ECCO products can be found in 4,000 branded sales locations in over 90 countries, a growth fuelled by ECCO’s consistent aim of making the best shoes in the world.

ECCO has 16 stores in the UAE which include The Dubai Mall, Mall of Emirates, Deira City Centre, Mirdif City Centre, Dubai Festival City, Dubai Marina Mall, Marina Mall Abu Dhabi, Dalma Mall Abu Dhabi, Abu Dhabi Mall, World Trade Centre Abu Dhabi, Sahara Centre Sharjah and Bawadi Mall Al Ain.
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