Healthcare | Monday 6 January, 2020 2:59 am |

Nahdi Medical CO, the leading Saudi pharmaceutical retailer, won the Brand of the Year 2019 Award during the World Branding Awards ceremony that was held at the State Apartments of Kensington Palace in London.  Winners of these annual awards are uniquely judged through three streams: brand valuation, consumer market research, and public online voting.

 

Nahdi Medical was the only Saudi brand to be selected for this year's National Award in the healthcare – pharmacies category. The company won extensive public approval thanks to the great care that its pharmacists and medical professionals provide to every visitor, as well as the online services that are customized to meet consumer needs. Furthermore, Nahdi Medical CO is firmly committed to providing comprehensive solutions and quality pharmaceutical care at the highest international standards.

 

The World Branding Awards recognize outstanding brands that excel in their services and initiatives. Winners of these prestigious awards can use the official logo of the World Branding Awards in all their correspondence and promotion campaigns for a full year.

 

"We are proud to be selected as the best brand of the year on the national level, especially as the selection depends on public voting," said Eng. Hani Ismael, Nahdi Deputy CEO for Marketing. "The award is a testimony to Nahdi Medical's commitment to its promise of providing superior and patient-centered healthcare to Saudi consumers. It recognizes the efforts of all Nahdi staff - managers, pharmacists, and employees - in all our branches across the Kingdom."

 

He concluded: "On behalf of all my colleagues, I stress that our passion for our work stems from our desire to ease people's pain and help them healthy lives. The new award recognizes this mission."

 

The World Branding Awards have three tiers, Global Award, Regional Award and NationalAward. Winners of this award over the years included major brands such as Apple, Coca-Cola, Nescafe, Nike, Samsung, Sony, and Oxford University. The World Branding Forum, a global non-profit organization committed to raising the standards in branding, organizes these annual awards, along with its role in organizing and sponsoring a host of educational programs.