Business & Money | Tuesday 23 February, 2016 9:29 am |

Globally renowned Diamond House, Mouawad, has announced plans to participate once again at the upcoming Doha Jewellery & Watch Exhibition. One of the world’s most exclusive and highly anticipated luxury expos, the exhibition’s 13th edition will attract more than 500 top international brands and offer elite clients the opportunity to discover Mouawad’s magnificent creations ranging from glamorous Boutique Collections to magnificent high jewellery and Swiss-made watches.

 

Held at the Doha Exhibition and Convention Centre (DECC), from February 23rd - 27th, the 5-day exhibition will feature Mouawad at Hall 1, Booth number 15. For VIP visitors who require discretion, an exclusive private room is available at the Mouawad booth for complete comfort and privacy. “We are extremely pleased to be a prominent exhibitor at this year’s Doha Jewellery & Watch Exhibition. We trust this fair will be the ideal venue to showcase some of our finest collections and look forward to enchanting our visitors with outstanding offerings,” says Co-guardian of Retail Division, Pascal Mouawad.

 

This year, Mouawad is showcasing an array of products meticulously designed and crafted by the brand’s skilled team of experts. These include one-of-a-kind masterpieces and high jewellery handcrafted with the finest, most unique diamonds and coloured gemstones. Also on display will be Mouawad’s boutique collections of iconic and glamorous jewellery crafted from 18K gold, platinum set with diamonds, rubies, emeralds,  and sapphires and other colored gemstones..

 

Another major standout is a unique collection of wedding sets and bridal jewellery. These iconic pieces meet the highest quality standards. As a prestigious Diamond House through its joint venture company, Premier Diamond Alliance, trusted with a De Beers Sightholder designation, Mouawad controls the entire supply chain, from sourcing right through to the finished product. “Our diamonds are manufactured from the rough through and transferred to Mouawad Diamond Factory for sorting, cutting, and polishing. Each stone is then artistically worked and laid in stunning settings to serve as a token of everlasting love,” added Pascal Mouawad. 

 

Enthusiasts of horology have not been forgotten, and Mouawad’s Grande Ellipse, La Griffe and La Classique collections will be available to garner admiration. Combining Swiss watchmaking traditions with superb materials, sleek designs and remarkable complications, customers will also be offered a new, compelling dimension to the brand’s most prestigious timepieces with the debut of Grande Ellipse Réveil featuring a mechanical alarm function and Grande Ellipse Chrono Mono Poussoir featuring the first self-wound chronograph movement manufactured by Mouawad Genève. 

    About Mouawad

MOUAWAD – Enchanting customers with magnificent jewels and timepieces since 1890

Mouawad is backed by more than a century of excellence in its field and remains a family business built upon artistic excellence, superb craftsmanship, trust and relationships. Mouawad designs, manufactures and sells its own exclusive jewellery and timepiece collections ranging from boutique collections and High Jewellery to magnificent bespoke masterpieces and objects of art.  The Mouawad brand has penetrated continents across the world, while retaining its eminent position as jewelers to royalty, high society, celebrities and those that appreciate the finest standards of dazzling craftsmanship. The vision at Mouawad has always been to enchant and build lifelong relationships with customers by offering a wide range of jewels and timepieces for all occasions.

Diamond Manufacturing

In addition to its jewellery and timepiece design and production, Mouawad also manufactures rough diamonds as a Diamond Trading Company (DTC) Sightholder through its joint venture company, Premier Diamond Alliance.

Diamonds and gemology have always been a passion for the Mouawad’s and besides being renowned for fine jewellery and timepieces, over the years the Mouawad family has acquired some of the largest and rarest diamonds in the world and many of these historic gems carry Mouawad as part of their designated name. The family’s on-going support of the global industry through research and education led to third generation, Robert Mouawad, receiving a Lifetime Achievement Award from the Gemological Institute of America (GIA) and having the GIA campus named in his honor.

 

Guinness World Records

Mouawad has been honored by the Guinness World Records four times with their most recent award for the Mouawad L’Incomparable Diamond Necklace—the most valuable necklace in the world ($55M)—featuring the world’s largest internally flawless diamond, the Incomparable diamond (407.48 carats). In 2010 Guinness awarded Mouawad for creating the most valuable handbag in the world—the Mouawad 1001 Nights Diamond Purse ($3.8M). In 2003 the Very Sexy Fantasy Bra received a Guinness for being the most luxurious and expensive piece of lingerie ever made ($11M), and in 1990 a GWR was awarded for the Mouawad Splendor—at the time, the most expensive single pear-shaped diamond in the world ($12.8M).

 

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