Business & Money | Tuesday 5 September, 2017 4:26 am |

Jannah Hotels &Resorts’ Founder andChief Executive Officer, Nehme Imad Darwiche has been ranked as one of the leading hoteliers in the MENA region in the annual Hotelier Middle East’s Power 50 Hoteliers.

 

With over 16 years of experience in the hospitality industry, Darwiche fulfilled his visionofestablishing a Bedouin-inspired hospitality service in the region with Jannah Hotels & Resorts. Four years later, the hotel group has expanded to 7hotels and resorts operating in Dubai, Abu Dhabi and Ras Al Khaimah. The brand’s flagship hotel, Jannah Burj Al Sarab is also prided for having the World’s Fastest Hotel Internet and its significant use of green technology to promote environmental sustainability among hotels.

 

Since its inception, Darwiche has led Jannah Hotels & Resorts in facilitating a unique experiential hotel destination that took on a significant role in the hospitality and tourism industry. The luxury hotel group is now widely known for forming halal-friendly establishments, catering to an alcohol-free environment for the benefit ofMuslim travelers, separating spa facilities for men and women and offering private pools. In this fast-changing industry, Darwiche is not only encouraging his team to keep up with the trends, but also coming up with innovative ideas to always be in the forefront of the industry.

 

Nehme Imad Darwiche, CEO of Jannah Hotels & Resorts said, “We started with just a handful of executives, working 16 to 18-hours a day, 7 days a week, handling everything from purchasing to housekeeping, even delivering the mattresses to the rooms and setting up everything. This kind of experience really molds one’s character; it pushes you beyond your comfort zone and this is when you truly discover your own strength.”

 

“I am beyond happy to be included in this year’s Hotelier Middle East’s Power 50 Hoteliers. This distinction has enabled the team and myself to recognize the momentous transformations that our hotels have undergone over the years. Through such accolades, we aim to strengthen our brand with the guidance of our four pillars: “Al Ihsan, Al Mizan, Al Safir and Al Daif” and by offering an unparalleled hotel experience for our guests,” concluded Darwiche.