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Eye of Riyadh
Business & Money | Monday 3 April, 2017 5:50 am |

Gifting Platform joigifts.com Continues Rapid Expansion in the Kingdom

joi, the online gifting platform, remains on track with its ambitious growth plans in the Kingdom, announcing tie-ups with luxury chocolatier Godiva in Jeddah and Riyadh, and the world renowned Magnolia Bakery in Riyadh.

Free same-day delivery of these delectable treats, including Godiva chocolate hampers and Magnolia’s world-famous gourmet cakes and cupcakes, is now a reality for Saudi residents, be it for a friend, loved one, or even for themselves, according to Alper Celen, one of the founders of joi.

“Magnolia Bakery is indeed appreciated by its Saudi fans for its classic American baked goods, but home delivery was not a service they were able to provide. We are delighted that they chose us as partners to extend and augment their sales channel and keep their loyal customers happy and satisfied,” he said.

“As a luxury bakery that appreciates quality, we seek the same qualities and values within our partners. joigifts.com stood as an example of a luxurious, high end gifts provider, one that strives to provide the best service for its clients and the utmost value for money. That is what makes our relationship with joi a successful one,” said Fadi Serhal, Operations Manager, Magnolia Bakery.

"As a premium brand, it was important to collaborate with a company that would provide our discerning customers with an experience that was unparalleled and memorable, just like our chocolate boxes. We are confident that in joi, we have found the right partner to deliver on this promise and continue to delight our customers in the Kingdom,” said Abdullah Ghurab, General Manager KSA, Godiva.

Highlighting the fact that joigifts.com remains the only regional player in the physical gifting space, Celen added that joi’s secure web platform, its full-featured mobile apps, understanding of the market, and memorable delivery and customer care experience are what truly set it apart.

“International, regional and local brands with a strong offline presence looking to offer added convenience to customers across the GCC, but particularly in Saudi Arabia, needn’t look any further than joi,” said Ritesh Tilani, co-founder of joi. “We are the perfect choice to replicate this success online because we offer the same enhanced retail experience that their discerning customers are accustomed to.”

Founded in late 2015 by enhance, a pioneering Silicon Valley-funded UAE tech company, joi offers consumers a unique selection of more than 500 curated gifts including stunning bouquets of flowers, delicious cakes and sweet treats, celebratory balloons, personalized jewelry and even gifts for pets.


joi focuses heavily on convenience, with same-day delivery guaranteed for flowers and most items available on the site. For gifting inspiration, ‘joi’s Angels’ are also available to assist customers in selecting the most appropriate gifts for those who matter.

And because joi believes that the whole gifting experience should reflect the sentiment of the sender, from ordering to delivery, they take the utmost pride in their deliveries of ‘joi moments’.  When a joi gift is sent, it is hand-delivered by a stylishly uniformed ‘Agent of joi’ who is always there with a smile. To really make a lasting impression, gifts can also be delivered with a personalized video message recorded through the innovative joiCam feature.

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