Technology & IT | Saturday 4 March, 2017 1:39 am |

 

Multi-platform monitoring and analysis now available on-the-go

 

 Global media intelligence provider, CARMA, has launched a mobile app version of its popular Insight Portal delivery dashboard to provide PR and communications clients with multi-lingual media monitoring and analysis to their smartphones in near real-time.

 

“As technology develops, and news media becomes increasingly social, it’s vital for the PR industry and C-Level executives to be able to track conversations about their company, brands and products at any time, wherever they might be,” commented Mazen Nahawi, CEO of CARMA. “Our app is fully customizable and enables content to be shared across various social platforms.”

 

The CARMA app is compatible with both iOS and android devices and covers global digital and broadcast media as well as traditional print in Arabic, English and French plus almost 80 other languages. Like CARMA’s Insight Portal, the mobile app comes as standard for all clients subscribed to media monitoring and analysis.

 

The interactive app allows users to filter and share global news coverage with associated meta data such as clip location, circulation, editorial value and impressions. It also features quantitative analytics, providing an overview of top earned media, share of voice and automated sentiment. http://discover.carma.com/download-app

 

About CARMA

CARMA is a global provider of integrated media intelligence solutions, using an unrivalled mix of cutting edge technologies and experienced media measurement and analysis experts to capture global media coverage and provide insights that drive your business forward.  With offices in 5 continents and people on the ground in 41 countries, CARMA has the largest global footprint of any media intelligence company worldwide, offering the most comprehensive monitoring and analysis service across print, broadcast, online and social media.