Tourism & Hospitality | Monday 4 April, 2016 5:23 pm |

AFM Establishment LLC announces the opening of its first Sloan’s Ice Cream store in Kuwait. Opened on Wednesday March 31st with the presence of the United States ambassador, Douglas Silliman, David Wild, Sloan’s Ice Cream general manager, and local journalists on M2 Level at The Promenade Mall, Sloan’s Ice Cream store represents a wonderland experience for the whole family. The Store contains various kinds of confectionery variety, plush toys lined the walls, homemade sweets filled the countertops, and rich original ice cream flavors made from the finest ingredients that were scooped at an enthusiastic pace as curious guests entered the store. 

A true resident of South Florida, Sloan’s is renowned for its award winning luxury ice cream flavors, candies and world-class bakery items. The brand’s signature pink walls and ceilings, along with the plush toy collection lining its walls add to Sloan’s entertaining and groovy experience. Sloan’s is the brain child of Sloan Kamenstein, a classically trained chef and ice cream connoisseur, who opened his first outlet in West Palm Beach, Florida’s famed Clematis Street. 

Ali Al Mutawa, general manager of AFM Establishment was delighted to say: “We are absolutely thrilled to be the first in the Middle East to bring this incredible brand to the customers in Kuwait as our newest business venture. Sloan’s products are unique in taste and their creativity and presentation is second to none”. He added “This is the first of many more locations in Kuwait to be opened in the near future and we are confident that these stores will add an incredible Ice Cream experience to our valid customer in Kuwait” he added. 

Some of the innovative flavors include: Tracy’s Scrumptious Pretzel (caramel ice cream with milk chocolate covered salty pretzels and peanut butter swirls), Cookie Monster (made with homemade chocolate chip cookies) and Mom’s Apple Pie (apple pie ice cream with pieces of homemade apple pie). Real mouth-watering treats for residents of Kuwait to relish.

The grand opening was filled with excitement -- face painting for kids, a charming mascot passing out samples of candies and ice cream, and a clown that entertained guests with amazing balloon shapes. 

Sloan’s Ice Cream in Kuwait is the newest addition to the growing activities of AFM Establishment.