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Eye of Riyadh
Technology & IT | Wednesday 1 April, 2015 2:52 pm |

Toshiba’s evolution of PC’s display attracts GITEX Shoppers

Toshiba GULF FZE started promoting exclusive offers for the upcoming GITEX Shopper, the region’s largest consumer electronics event with power retailers and world-class brands to be held from today at the World Trade Centre, Dubai.

The Toshiba stand was visited by HE Sami Al Qamzi, Director General, Department of Economic Development Dubai who took special interest in the museum style display of Toshiba PC’s from 1985 onwards.

This year marks a special year in Toshiba’s calendar as 2015 serves as the 30th anniversary for Toshiba’s Mobile computing products, providing quality products and innovative solutions in the notebook PC category. Focused on keeping this year a festive one, Toshiba is celebrating this with exciting offers during the upcoming GITEX Shopper.

Since 1985, Toshiba has been leading innovation, responsible for launching over eighteen world’s firsts in the PC arena. Toshiba Gulf FZE plans to showcase in their display different laptops from the world’s first laptop PC, the Toshiba T1100 to their latest innovations; making their display a kind of a mini-museum for consumers to view.

To make it a more exciting and fun filled experience for consumers, Toshiba is exclusively presenting a buy-back offer during the event. Upgrade old PCs and outdated Operating Systems and get the best discounts when buying a new Toshiba laptop, powered by Windows 8.1.

Toshiba will also be displaying and taking pre bookings for the new upcoming FY15 IDs for interested customers.

Shoppers will particularly enjoy exploring the special features and unique selling points of the Toshiba’s KIRA notebook, which brings together elegant design, meticulous craftsmanship and unparalleled performance in one package.

Another attraction would be Toshiba’s industry first HDMI 4K2K output, which allows the output of pictures and videos with an ultra high definition (UHD) experience in laptops and handheld electronic devices such as tablets and portable gaming systems.

The Toshiba stand will also host a ‘Play to Win’ promotion during the GITEX Shopper where customers purchasing a laptop from the stand are eligible to win discount vouchers worth AED 50, AED 100, AED 150 or AED 200 on the spot and claim the discount for their purchase. More details can be obtained at the stand before the transaction.

The Toshiba stand will feature live performances of the well-known Toshiba song that is a sensation online, every hour by local talent throughout the four days of the show.

With mega great deals, Toshiba ensures the satisfaction of visitors and consumers attending the GITEX Shopper. Enter with old laptops and go home with brand new, amazing items in exchange when you visit the Toshiba stand SS3-6 in Sheikh Saeed Hall 3.

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About Toshiba Gulf FZE
Toshiba Gulf FZE is a wholly owned subsidiary of Toshiba Corporation headquartered in Tokyo, Japan. Toshiba is a world-leading diversified manufacturer, solutions provider and marketer of advanced electronic and electrical products and systems. Toshiba Group brings innovation and imagination to a wide range of businesses: digital products, including LCD TVs, notebook PCs, retail solutions and MFPs; electronic devices, including semiconductors, storage products and materials; industrial and social infrastructure systems, including power generation systems, smart community solutions, medical systems and escalators & elevators; and home appliances.

Headquartered in Dubai, UAE, Toshiba Gulf FZE caters to a number of regions including GCC, Levant and Egypt and aims to bring in “local-fit” products and enhance Toshiba brand equity in these regions. The company offers a wide-ranging product portfolio that includes consumer and business notebooks; netbooks; laptop accessories; tablets; 3D, LED and LCD TVs; and Blu-ray Disc Players..

Toshiba was founded in 1875, and today operates a global network of more than 550 consolidated companies, with 202,000 employees worldwide and annual sales surpassing 6.1 trillion yen (US$74 billion). Visit Toshiba's web site at www.toshiba.co.jp/index.htm and at www.toshibame.com.
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