Technology & IT | Friday 24 May, 2019 2:00 am |

As part of its vision to deliver an outstanding viewer experience, LG Electronics (LG)
has introduced the first Arabic voice service support in its 2019 AI-enabled televisions.

The 2019 TVs come with LG’s unique ThinQ AI platform which deploys a deep
learning algorithm to allow a higher level of AI picture and sound quality. With the new
algorithm, LG’s TVs analyze source content and recognize ambient conditions to
deliver an optimized content.

The conversational voice recognition feature, which now comes in Arabic, makes it
easier than ever to source answers, simply by speaking into the remote control without
additional hardware requirements. By understand context, the TVs allow for more
complex requests, meaning users won’t have to make a series of repetitive commands to
get the desired results.

Natural Language Processing (NLP) helps deliver intelligent voice-activated control in
Arabic across LG’s new AI-enabled TVs, which include its OLED TV, NanoCell and
Smart TV ranges. Catering to an array of audiences, LG’s new AI TVs will release in
Saudi Arabia in June, supporting standard Arabic, in addition to the Saudi and UAE
(GCC) dialect. LG also has plans to equip its televisions with the Egyptian Arabic
dialect later this year. On top of Arabic NLP, the 2019 TVs also support embedded NLP
for English, French, Portuguese, Spanish and Russian.

LG’s ThinQ AI TVs are designed to provide consumers with a multitude of benefits,
including TV control and content search. Users can change channels, alter the volume
and adjust settings by simply using their voice. Content search functionality also
enables users to discover the latest shows on Netflix and trending videos on YouTube.

www.LG.com

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Empowering consumers to live more efficiently, LG has partnered with the Open
Connectivity Foundation (OCF), enabling its new televisions to access and operate a
multitude of smart home devices from the comfort of the living room. From air
conditioners and washing machines, to robotic vacuum cleaners, speakers and lighting,
users can now enjoy LG’s intuitive Home Dashboard that makes it possible to control
the devices directly from the TV.

“With years in R&D efforts, LG has finally succeeded in launching the Arabic AI TV.
LG shows its determination on behalf of our Arabic speaking customers with the
world’s first Arabic AI TV and we are committed to providing consumers with new
ways of experiencing smart and efficient living”, said Mr. James Lee, President LG
Electronics Middle East and Africa. “The Middle East remains a key market for LG and
we are keen to listen to our consumers’ needs – harnessing world-leading innovations in
technology to provide local solutions, with people in mind.”