Discovery Inc., the global leader in real-life entertainment and stc’s digital media and entertainment arm Intigral, announced that they have entered a strategic long-term partnership for the provision of broadcast and subscription-video-on-demand content on Intigral’s flagship OTT service, Jawwy TV.
Through this agreement, Jawwy TV subscribers will have access to select Discovery content in a discovery+ branded area on Jawwy TV. New and existing Jawwy TV subscribers who sign up will be offered 12 months of access to discovery+ content on Intigral. Jawwy TV subscribers will also receive seven of Discovery’s international linear channels: Discovery Channel, Fatafeat, TLC, Discovery Family, Animal Planet, Discovery Science and Investigation Discovery. More channels to follow in the future.
In addition, once available in region, both parties will collaborate on making the discovery+ app available to the stc’s mobile customer base in KSA, Kuwait and Bahrain. These customers will be offered access to the discovery+ app as an additional value to their existing service.
Kasia Kieli, President & MD of Discovery EMEA, said: “We are delighted to enter this new partnership with the leading telco operator in the Kingdom of Saudi Arabia and combine our strengths to provide customers access to our much-loved brands and content on discovery+. This agreement with Intigral reaffirms our digital strategy as we continue to grow our global footprint. Our commitment to Powering People’s Passions is unwavering, and this agreement represents the first time that Discovery’s fans in the Middle East will have access to their favourite content across both linear and on demand in an OTT only service.”
Markus Golder, CEO of Intigral, said: “As the entertainment arm of stc, the most valuable brand amongst telecommunications companies in the MENA region, we are thrilled to have partnered with Discovery to offer its extensive content portfolio to our subscribers. Jawwy TV is the leading content aggregation platform in the MENA region, and we are committed to delivering the widest portfolio of content to our subscribers.”
Subscribers will gain access to Discovery’s linear content, enjoying a plethora of content available via the discovery+ branded area, including global franchises such as Shark Week, MythBusters, Gold Rush, Expedition Unknown, House Hunters International, 90 Day Fiancé, NASA’s Unexplained Files and Say Yes to the Dress, in addition to exclusive discovery+ originals such as The Impossible Row, Amy Schumer Learns to Cook (Uncensored), and JonBenet Ramsey: What Really Happened?.
New subscribers in MENA may subscribe to Jawwy TV by visiting www.jawwy.tv or by downloading the Jawwy TV application from Google Play and Apple App stores, whilst existing Jawwy TV subscribers will receive details on how to activate their service shortly.