Culture & Education | Tuesday 5 July, 2016 2:17 pm |

The Maison Chloé is delighted to announce an innovative new partnership with Apple Music  

to celebrate the intrinsic link between music and fashion, nurtured by Chloé creative director Clare Waight Keller.

 

This exciting joint project unfolds as she curates three handpicked playlists in July, reflecting the different facets of the Chloé girl’s spirit. Chloé is the first Parisian Maison, and Waight Keller the first female designer,  

to participate in this innovative cross-disciplinary collaboration. The trio of playlists tap a diverse selection of male and female artists, with musical styles ranging from the psychedelic 70’s to power ballads of the 80’s, 90’s grunge, and new tracks from #chloeGIRLS  

like Florence & The Machine, Solange, Christine & The Queens, and Flo Morrissey. Each tells a different Chloé story, from Clare Waight Keller’s road trip favourites to upbeat summer festival beats,  

and an all-female playlist dedicated to emerging and established recording artists – each with a special bond with the house.