WarnerMedia has partnered with OSN, to start streaming Adult Swim content from the 12th of November 2020. For the 1st time ever, fans and aficionados of Adult Swim in the Middle East will be able to watch a variety of original animated series from the #1 network in the USA for young adults, through OSN’s streaming service.
Debuting in 2001, Adult Swim experienced a stunning success that goes beyond any cliché notions of it being just a late-night block for young adults in the U.S. Since then, Adult Swim’s Illustrative animated comedy and live-action shows have become a global frenzy with fans spanning all over the world.
Darine El Khatib, Senior Director - Creative Strategy & Brand Development - MENA & Turkey at WarnerMedia commented: “Middle East audiences can now access Adult Swim’s tremendously popular original content for young adults. We are delighted to offer Adult Swim to OSN, which is a unique and influential brand will surely add value and distinction to the platform. Our partnership is a representation of our commitment to expand our portfolio in the region with fresh and original content to engage with our fans and win new audiences.”
Rolla Karam, Interim Chief Content Officer at OSN highlighted: “The partnership with WarnerMedia strengthens our commitment to meeting our consumer demand. OSN, has always had a strong international track record with young adult entertainment and we are confident that Adult Swim will resonate with the youth audience, while helping us meet our business objectives.”
For 19 years Adult Swim has been steadily building its brand and growing it’s millennial-skewing fan base through a variety of improvised comedy shows with distinct personality, like worldwide super hit animated science fiction Rick & Morty, which in 2017 was #2 show on all US cable – only behind Game of Thrones.
Adult Swim shows not only enjoy high audience ratings, they are also critically acclaimed. The OSN lineup includes shows that have bagged a number of Emmy awards: global hit Rick & Morty (won in 2018 and 2020), Robot Chicken (won in 2015, 2016 and 2018), Samurai Jack (won in 2017), and Primal (won in 2020).
OSN audiences can look forward to season 1 of dino thriller Primal and all four seasons of Rick & Morty. Also streaming are Seasons 1 to 5 of Samurai Jack, Seasons 5 to 10 of Robot Chicken and Seasons 3 to 6 of The Venture Brothers. More shows will be regularly added to the OSN platform.
OSN will also be launching two pop-up channels in 2021, with Adult Swim content.