In its latest analysis of the worldwide high-speed inkjet press market¹, market intelligence provider IDC has positioned Canon, Inc. as a Leader in the IDC MarketScape: Worldwide High-Speed Inkjet Press 2019-2020 Vendor Assessment (doc # US45705519, December 2019). The report recognises Canon’s “comprehensive range of high-speed inkjet production printers incorporating both continuous feed and sheet fed platforms,” its “complete direct sales force to cover all global regions” including the Middle East and its “high levels of expertise in not only installations and support but services and business development.”
The study has evaluated and compared both the current capabilities of the key vendors and their future strategies to meet expected customer requirements for high-speed inkjet production presses. Noting that “Canon has strengthened its position in its core markets of transaction and corporate/large enterprise print while expanding out into the graphics and commercial printer space…”, the report also references Canon’s objective of wanting to be the “pathway to digital” for the still largely untapped analog/offset market.
With inkjet expanding downstream – what IDC refers to as “the democratization of inkjet” – as well as upstream as the market matures, the IDC MarketScape report identifies Canon’s key strengths as:
“Based on our understanding of the most pressing business performance issues for our customers,” says Ayman Aly, Senior Marketing Manager at Canon Middle East, “Canon’s inkjet R&D teams have focused mainly on four areas: optimising productivity, maximising print quality, expanding applications versatility and reducing total cost of ownership. By delivering outstanding output quality and enabling our Middle East customers to work with the broadest range of media, they can produce the fullest range of applications for their customers.
“This means they can transition higher volumes of work from inefficient legacy production devices. In turn, they can take full advantage of the improved productivity that comes with each generation of digital inkjet technology – not just by virtue of faster printing speeds, but by eliminating inefficient practices and streamlining end-to-end workflows. Together, these advantages have powerful potential to bring running costs down, stimulate growth and accelerate return on investment.”
About IDC MarketScape: IDC MarketScape vendor assessment model is designed to provide an overview of the competitive fitness of ICT (information and communications technology) suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor’s position within a given market. IDC MarketScape provides a clear framework in which the product and service offerings, capabilities and strategies, and current and future market success factors of IT and telecommunications vendors can be meaningfully compared. The framework also provides technology buyers with a 360-degree assessment of the strengths and weaknesses of current and prospective vendors.