Posted on: Monday 1 October, 2012 6:30
|Light Middle East opens 27% larger than previous edition
Saeed Al Tayer Inaugrates Light Middle East 2012
The focus of the regional lighting and design industry was on Dubai yesterday (Monday, October 1st), with the inauguration of Light Mid-dle East 2012 at the Dubai International Convention and Exhibition Centre. The Epoc Messe Frankfurt-organised trade fair and confer-ence, opened with 220 exhibitors, and registered a 27% growth in size over last year’s edition .
The three-day trade and networking event was inaugurated by Saeed Al Tayer, Managing Director and CEO of DEWA, who was accompa-nied by senior figures from the industry. Trade visitors and industry professionals including architects, designers, project managers, de-velopers, engineers and senior government officials were already creating an air of excitement and anticipation on the first day as they toured the exhibition in search of the latest products and services.
Speaking at the inauguration Al Tayer said: “Lighting represents 15 % of Dubai‘s total energy consumption which is almost 15.000 MW. There is an increasing trend towards using new technology in lighting in order to save energy. New buildings are increasingly utisilising such technology and even the existing ones are replacing their tradi-tional lighting with greener alternatives to reduce energy bills. We al-so support the Green Building Project which aims to reduce energy consumption and protects the environment.”
Light Middle East 2012 features international majors who have been involved with global iconic lighting projects including the London Olympics 2012 and the Twin Towers in Seoul, Korea. Participants include GE Lighting, LG, OFFON new lighting, Corvi, Verbatim, Foto-diastasi, Hyundai Lighting and Ecolight to name a few. Light Middle East 2012 also enjoys the support of 4 international trade associa-tions, namely Assil (Italy), CABA (North America), TLFEA (Taiwan) and ELCOMA (India).
With research by independent consultants CSIL indicating that the UAE‘s consumption of lighting fixtures was the second highest in the GCC at US$ 336 million in 2010 behind Saudi Arabia at US$ 363 mil-lion, international interest in the regional lighting solutions market is expected to be keen throughout the show. The research further indi-cates that the UAE market is estimated to grow at 5% annually through 2013 and expand by an additional 10% in 2014.
“The encouraging response to this year’s edition of Light Middle East is due to the growing awareness among manufacturers and suppliers about the potential of the high-spending Middle East market,“ said Ahmed Pauwels, CEO of Epoc Messe Frankfurt. “Different authorities from around the region are also growing increasingly aware of the need for energy efficiency and sustainable patterns of consumption. As a result we are seeing greater interest in greener product lines and other developments in the market,“ he added.
“Our participation in Light Middle East underscores our commitment to offer the latest technology of energy-efficient lighting, which is a perfect fit to the region’s focus on sustainable development,” said George Bou Mitri, General Manager of GE Lighting, Middle East, Afri-ca and Turkey. “With the region placing emphasis on massive infra-structure development projects, GE is showcasing outdoor solutions that are ideal to promote safety and security on the road and its cut-ting-edge indoor LED range. Our lighting portfolio aims at reducing energy consumption to enhance the aesthetics of our environment,” Bou Mitri added.
GE Lighting is Headline Sponsor of the exhibition and conference and also sponsor of the GE Best in Class Student Design Competition. “Through our sponsorsip of the Best in Class competition, we are fur-ther reiterating our focus on promoting youth talent and strengthening their awareness of energy efficient lighting and its practical aesthetic installation across the region,” Bou Mitri said.
Ahmad Al Qawaqneh, from the Quality Control and Product Devel-opment Department at Hyundai Lighting said that the company was focusing on the GCC in their debut at the show. According to him, Dubai was the gateway to the region.
Prashant Baby, Business Development Manager (Lighting and Solar) of LG Electronics indicated that the company was targeting a large number of potential clients in the region from their debut participation at the event.
Also exhibiting at Light Middle East for the first time was Corvi Red Light. Senior General Manager, Sales, Lalit Pradhan felt that the GCC was a good potential market for the lighting business and found the exhibition to be very professionally organised.
Among the regulars at Light Middle East was Mushtaq Ahmed of JW1International, who has been at the event for the last five years, Ahmed was looking for some of the new technologies at the exhibi-tion. Similarly, property owner, Rashed Saeed was searching for LED products because of their great energy conservation potential.
The two-day Light Insight Arabia Conference also got underway yes-terday with the focus on outdoor lighting systems. Phil Marshall, CEO, Europe, Middle East and Africa for GE Lighting delivered the opening address. Among key speakers on the first day were Mark Sutton Vane, Director, Sutton-Vane Associates Lighting Design from the UK who presented on Creative Ways to create good lighting and save energy and Martin Valentine from Abu Dhabi Municipality who gave a talk on standards and specifications for the industry.
A paper on Lighting Design in the GCC was presented by AbdulAziz Al Azem from Design Tech Services, Saudi Arabia, followed by a case study on lighting solutions in extreme conditions, by Martin Val-entine from Abu Dhabi Municipality. The focus for the second day programme which takes place today is LED technology and sustaina-bility.