Posted on: Sunday 15 April, 2012 11:47
|Schneider Electric Rolls out Regional Growth Plans for 2012
Schneider Electric, the global specialist in energy management, today highlighted a 12 per cent growth in new economies, as well as significant investment and expansion strategies that include the recruitment of up to 30 per cent more workforce in 2012. The company has also put in place plans to tackle the growing energy challenge confronting Saudi Arabia.
The announcements were made at a media briefing in Riyadh that outlined Schneider Electric’s achievements in Saudi Arabia during 2011.
Indicating strong positive growth, Saudi Arabia notched the highest sales in the Africa and Middle East region, accounting for 60 per cent of GCC sales and 30 per cent of Middle East sales.
Schneider Electric’s overall report ‘Rest of the World’ has further revealed that the momentum in other parts of the Middle East, as well as Russia and Latin America was equally robust, driven by the continued investment in infrastructure and natural resource sectors.
Christophe Campagne, Country President, Schneider Electric, Saudi Arabia, said: “2011 has been a highly eventful year for Schneider Electric in Saudi Arabia. We have completed numerous projects and won significant high-profile assignments in addition to launching creative initiatives and expanding our footprint in the country. ‘You Deserve an Efficient Enterprise’ exhibition offers an evidence of our reach and position as a strategic energy management partner in Saudi Arabia.
“Moving forward, we aim to replicate our high standards of energy management across all regions through our vast network of offices, manufacturing plants and sales offices. Our operations in Saudi Arabia demonstrate a clear example of Schneider Electric’s best practices.”
Campagne spotlighted the integral wins in Saudi Arabia that complement Schneider Electric’s regional growth during 2011. These include the ambitious Information Technology and Communication Complex (ITCC) in Riyadh, one of Schneider Electric’s largest and most important on-going projects; King Saud University (KSU) Girls’ Campus electrical infrastructure solution, for which Schneider Electric received the Best Electricity Project of the Year Award at the Buildinfra Awards; Saudi Telecom Company (STC), Microsoft Innovation Centre (MIC) at Al Yamamah University, and the Arab National Bank (ANB) that saw Schneider Electric implementing advanced mission critical data center solutions.
Schneider Electric also announced the completion of new commercial buildings in Mekkah, Jubail, and Riyadh. Plans for a new manufacturing unit, additional warehousing space, and fresh production localization programs were also outlined.
Moving forward, the global pioneer in energy management aims to significantly reduce carbon emissions in Saudi Arabia. The move, which reiterates its leading role in tackling the country’s energy dilemma, comes on the back of Saudi Arabia registering the world’s highest energy consumption per capita, fastest population growth, and significant industrialization plans that translate into a seven to eight per cent rise in energy demand.
Additionally, the statistics shared by the UN body, Carbon Dioxide Information Analysis Center validate that Saudi Arabia is estimated to be the 10th largest carbon dioxide emitting nation with 493,726 (thousands of CO2 metric tons) of emissions, and the first in emissions per person at 18.2 (tons of CO2 per year).
Through implementing a calendar of initiatives and launching key solutions for the market, Schneider Electric will target the root causes of CO2 emissions and urge the adoption of sustainable practices for inefficient buildings – the most significant cause of carbon emissions. It will also call for effective energy management in next generation healthcare facilities and public infrastructure management with Schneider Electric’s SmartCity offering.
The media briefing additionally witnessed the launch of the company’s flagship event - ‘You Deserve an Efficient Enterprise’ (UDEE) exhibition that has been designed as a three-city tour across Riyadh, Jeddah and Dammam. Featuring over 16 booths that showcase Schneider Electric’s wide-ranging portfolio of solutions and applications, the exhibition will draw the participation of key stakeholders including partners, distributors, system integrators and VIPs including energy management specialists, consultants and contractors, as well as ministry, governmental, educational, and healthcare organization representatives. The traveling exhibition will conclude in Dammam on 6 May.
The year 2011 further witnessed Schneider Electric’s emphatic presence at global platforms. Underlining the importance of the Saudi Arabian market for Schneider Electric, President and CEO Jean-Pascal Tricoire attended the recent Global Competitiveness Forum in Riyadh. Tricoire’s participation came on the back of the company’s success in winning the prestigious Zayed Future Energy Prize (ZFEP) at the World Future Energy Summit (WFES) in Abu Dhabi.
During the year, Schneider Electric also demonstrated its commitment to its recruitment plan for Saudi graduates by actively engaging in the national ‘Saudization’ drive through participation at the ‘Liqa’at Employment Event’. Additionally, the company is looking to aggressively build the capacity of its Saudi workforce as part of an overarching objective to scale up its manpower by up to 30 per cent.