Beauty & Style | Monday 6 July, 2015 12:29 am |

Complementing every student’s spirit and attitude to embrace the challenging new academic year; Lifestyle, the region’s favourite shopping destination has announced the launch of its sparklingly stylish ‘Back to School’ campaign from 18th July 2015 across all its stores.

 

Every little princess will find a school bag and accessories she loves, as Lifestyle unveils its red-carpet worthy merchandise this season – with brands like Happy House offering pretty collections like Little Princess School Spirit and Happy House Summer Time.  It gets cuter with Minmie’s Teddy Bear and Kimmidoll Love’s Music Star collection of backpack, trolley bag, tote bag, lunch bag, shoulder bag, water bottle, lunch box and stationery.

Tweens and teens get to choose from a wide spectrum of merchandise in smart and super stylish patterns with brands like J-World, Jansport Oilily, sakroots,  All For Color & Miquel Rius while the little toddlers should be all set to put their first pre-school foot forward with their favourite Dino, Penguin, Kitty Cat and Nici’s Jolly Mah! Disney Fairies like Tinkerbell and Anna from Disney’s Frozen will definitely put a spring into a kid’s step as they head back to school! 

 

Boys definitely will have all the fun with a never-before array in patterns and colours in backpacks and trolley bags. Given the ever-growing fan following for Ferrari World, they will now get to carry their interest to school with a wide range in Ferrari branded school baggage. That’s not all, JWorld’s Patrol and Diamond collections along with sporty collections from NBA, O’Neill, Replay and Jansport serve for smart choices to bounce through an ecstatic start to the year ahead. 

 

To wear off parents of Back To School shopping worries, Lifestyle has customized its collection into value packs comprising of backpack, lunch bag and pencil case. This range is available in several themes like ‘City Life’, ‘A Princess’ Story’, ‘Car Tyre’ and ‘Super Racing bikes’ to name a few and is priced at AED 12 onwards for memo pads and AED 99 onwards for the value backpack sets. 

A 20% off gift voucher on a minimum purchase of AED 300 or above makes Lifestyle’s back to school campaign both fun and rewarding for kids and parents alike.

 

In addition to baggage essentials, Lifestyle’s ‘Back To School’ collection boasts of an enormous range in designer yet durable add-ons such as water bottles, stationery sets and stylized organisers that will make for colourful must-haves this year. 

 

With renowned brands like Pepe Jeans, JWorld, Jansport, Replay, Camelbak, Contigo, Ferrari, and Nici along with others to choose from; Lifestyle is the destination for your ‘Back to School’ collection this year and all school children will be spoilt for choice! Out in stores now, and also available at Centrepoint!