Business & Money | Monday 7 August, 2017 4:42 am |

In a further move aimed at encouraging consumers to shift from cash to card payments, Mastercard, a leading technology company in the global payments industry, is bringing exclusive rewards to its cardholders in the Kingdom of Saudi Arabia (KSA) with the launch of a nationwide campaign that offers them a chance to win back the cost of their holiday every time they swipe their card abroad. The cross-border promotion has been organized in collaboration with leading banks across the Kingdom.

Cardholders gain automatic entry into a prize draw when they use their Mastercard debit, credit, or Maestro cards to make an ATM or Point-of-Sale transaction overseas between 20 July and 30 September 2017. At the end of the promotion period, over a 100 winners will walk away with travel vouchers worth SAR 5,000 each.

“At Mastercard we are keen to enhance and differentiate our rewards programs by delivering more value to our cardholders and creating experiences that are relevant to their needs,” Basel Eltell, General Manager, Saudi Arabia and Levant Cluster, Mastercard.

“Incentivizing consumers to give up using cash in favor of card payments, especially during overseas travels when carrying wads of cash around can be inconvenient and risky, is vital to increasing the volume of card-based transactions and making faster collective progress toward the vision of a cashless society. Through this campaign, we want to highlight how Mastercard’s debit and credit cards combine flexibility, safety and convenience to make travel a worry-free experience for consumers, while offering them more rewarding reasons to spend with Mastercard,” ElTell added.